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There's something about Smiths
Nothing lasts forever, but WHSmith comes close. Just think of the names it has outlived: Austicks, Bol.com, Books etc, Borders, Dillons, Fagins, Hammicks, John Smith, Menzies – “Meng-eez”, the Scottish WHSmith, Methvens, Ottakar’s, Sherratt & Hughes, …