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A service for political professionals · Wednesday, September 16, 2026 · 942,653,177 Articles · 3+ Million Readers
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WPP Group News Monitoring

  • Published on 05:09 GMT

    WPP Media promotes Matt Scotton to chief innovation officer

    Media agency WPP Media has promoted Matt Scotton to the newly created role of chief innovation officer. The appointment aims to enhance the agency’s focus on innovation and growth opportunities for clients amid a rapidly changing market. The announcement: …

    Source: Mumbrella - Neutral
  • Published on 01:22 GMT

    WPP Media promotes Matt Scotton to newly created Chief Innovation Officer role; brings together media, technology, data ...

    September 16 2026, 8:04 am | BY Lynchy | No Comments WPP Media has promoted Matt Scotton to Chief Innovation Officer, strengthening its focus on helping create growth opportunities for clients in a rapidly evolving and highly disrupted market.   In the …

    Source: Campaignbrief - Pending
  • Published on Sep 14, 2026

    Amid Film & TV Squeeze, California Still Dominates Advertising Shoots As Celebrity Pay Soars, Study Finds

    EXCLUSIVE: After a 25% decline between 2019 and 2025, the volume of commercial production dipped just 2% in the first six months of 2026, according to a new study by ad firm XR Extreme Reach. One big reason for that stability trend: California and its …

    Source: Deadline - Neutral
  • Published on Sep 14, 2026

    Creators are Becoming Television’s New Showrunners: WPP Media’s Adam Shlachter

    CANNES, France — Creator-led video and traditional television are starting to resemble relatives at a family reunion. They arrived by different routes, insist they have nothing in common and are now sitting on the same living-room sofa. For advertisers, …

    Source: Beet.TV - New York - Neutral
  • Published on Sep 15, 2026

    What’s changing in print: Takeaways from Indian Printers Summit 2026

    In an AI-saturated world, information may be abundant, but confidence in what is real, sourced and accountable is becoming increasingly important. This was the focus of the opening keynote at the Indian Printers Summit by Ashwin Padmanabhan, COO, WPP Media …

    Source: World Association of News Publishers - Neutral
  • Published on Sep 15, 2026

    Why your media plan might look the same as everyone else’s

    Opinion Consultant and former PHD global lead Matt Sanders argues that the holding group business model is ‘responsible for, or complicit in, much of what has gone wrong in advertising over the past two decades.’ Over 30 years in media, across three …

    Source: The Media Leader - Pending
  • Published on Sep 15, 2026

    'Because I Can': Ibsrela Battles IBS-C With CTV Campaign

      A woman goes on a long hike with friends in the first TV ad for Ibsrela, which treats IBS-C (irritable bowel syndrome with constipation). Why? “Because I Can,” thanks to the drug, which the :60 spot promises can deliver “rapid symptom improvement …

    Source: MediaPost - Neutral
  • Published on Sep 11, 2026

    Sony Briefed Foster Legal Team On WPP Probe

    Last month WPP “whistleblower” Richard Foster submitted evidence in his wrongful termination suit against the company of a previously undisclosed investigation by client Sony that concluded WPP pocketed $350 million in media rebates in China belonging to   …

    Source: MediaPost - Neutral
  • Published on Sep 10, 2026

    WPP Production, APA Lock Horns Over Triple Bids

    WPP Production is urging clients to do all of their production work with the holding company — thereby avoiding outsourcing to independent production houses — and at least one production trade group says WPP's stand is essentially an assault on “the …

    Source: MediaPost - Neutral
  • Published on Sep 11, 2026

    Disney Australia is getting serious about its advertising

    “We’re very pleased with progress so far,” Nik Weber, director of Disney Advertising ANZ, said of the Disney+ ad tier, which launched in late April. “We’ve had great growth and engagement, but from a consumer and an advertiser standpoint it has been …

    Source: Mumbrella - Neutral
  • Published on Sep 10, 2026

    WPP Media appoints Rohan Prakash as associate vice president

    Rohan Prakash has joined WPP Media as associate vice president. He announced the move in a LinkedIn post, saying, “A New Chapter. I’m pleased to share that I’ve joined WPP Media as Associate Vice President.” Prakash joins WPP Media after more than four …

    Source: Afaqs - Pending
  • Published on Sep 14, 2026

    It’s not how big your data is, it’s what you do with it

    Opinion – Media Essentials In the latest in a Media Essentials series for marketers early in their careers, WPP offers a practical overview of how to turn data from a vast resource into a clear driver of growth. Data has become one of the defining forces …

    Source: The Media Leader - Pending
  • Published on Sep 14, 2026

    A Pointless History Of Marketing Terminology

    You know how you sometimes sit in a meeting room, and something on a slide makes your mind wonder?  This week mine did. In a presentation, the “paid, earned, owned” framework jumped out at me. And my mind wandered and then wondered: Who came up with that? …

    Source: MediaPost - Neutral
  • Published on Sep 15, 2026

    Australian agency launches AI-powered media platform Bidbrain it claims ‘can do the work of 10’

    Independent media agency 100% Digital has launched a media buying platform it claims can do the job of 10 people for agencies and in-house marketing teams. Known as Bidbrain.ai, the platform is being pitched by its Australian founders as a “world-first” …

    Source: Mumbrella - Neutral
  • Published on Sep 8, 2026

    WPP Files Motion To Dismiss Foster Case (You Can Read The Redacted Version)

        WPP has filed a motion to dismiss the wrongful termination case brought by former GroupM executive Richard Foster.   The firm filed two versions of the motion including one that redacts all references to a previously undisclosed investigation by WPP …

    Source: MediaPost - Neutral
  • Published on Sep 14, 2026

    The Future of Media Manchester 2026: What to expect

    On Thursday 17 September, The Media Leader‘s annual The Future of Media Manchester conference will take over the Royal Northern College of Music, bringing together senior figures from across brands, agencies, media owners, platforms, and technology. The …

    Source: The Media Leader - Pending
  • Published on Sep 14, 2026

    EverWonder Names Lizzy Roberti EVP, Brand Partnerships, Business Development

    Lizzy Roberti, a veteran from the worlds of advertising, podcasting and sports, has been named executive vice president of brand partnerships and business development at EverWonder Studio, the independent content studio backed by Jeff Zucker’s RedBird IMI …

    Source: Variety - Neutral
  • Published on Sep 9, 2026

    Women in Advertising 2026: “AI changes the rules. Human depth creates value.”

    Across the Middle East, an extraordinary momentum is unfolding. Governments are committing billions to AI, businesses are expanding internationally with unprecedented ambition, and visionary projects are redefining global standards. This region has never …

    Source: Campaign Middle East - Neutral
  • Published on Sep 8, 2026

    Is traditional snack advertising becoming obsolete?

    Digital advertising shift explained: Campbell’s will direct approximately 85% of its working media budget towards social, influencer, e-commerce and AI-enabled platforms. Unilever, Mondelez and other major CPG companies are also investing heavily in …

    Source: Bakery & Snacks - Neutral

05 days 20:58:47

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